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Rob began his career in insurance working in his Fathers insurance brokerage while still in high school. From there, he worked his way up from broker, to manager, and finally to runnning his own insurance brokerage.
Today, Rob has over 25 years of experience in the insurance industry. After all this time, his favorite part of the industry is providing people with piece of mind and getting to work with great people everyday. In his spare time Rob enjoys reading, travelling, and skiing.
Our numbers wiz and finance ninja Charity has over 20 years of experience in insurance. When she’s not crunching numbers, she’s spending time with her husband who also works in the insurance industry (see insurance can be romantic).
A native Edmontonian, Charity loves the Oilers, travelling, and golfing.
p: 780-475-0959 ext 130
Prior to working at Armour, Rob started and ran a successful marketing company for over 13 years. With creativity and energy, Rob manages to make any topic (yes, even insurance) fun and interesting.
Music is one of Rob’s biggest passions and he has been involved in the Edmonton music scene since the 90’s. Next time you're out at a festival or pub you might see him playing with his band.
Sheldon has been in the industry since 1989 and with Armour as our Commercial Manager since February 2020. His favorite part of being in insurance is hearing “why are you the first insurance person who ever explained this to me?”. He likes how much everyone at Armour respects and trusts each other as a team.
In his spare time, Sheldon enjoys running, hiking, learning something new and discovering new places to eat with friends.
p: 780-475-0959 ext 164
Laura has been with Armour since 2013. She loves a good challenge, so she particularly enjoys being able to help solve a problem. She likes meeting new people and welcoming new clients to Armour. Her favorite things about being with Armour is the culture and she is so grateful to work with such an amazing group of people.
Laura loves spending time with her husband and two beautiful children. Some of her favorite moments have been exploring new places and playing on the beach with her family. She is passionate about being a mother and raising kind, healthy and happy humans.
p: 780-475-0959 ext 137
Originally from the hospitality industry, Judy joined Armour in 2017 and looks after everything HR, payroll and anywhere else she's needed. She enjoys the team and how passionate everyone is about doing what's best for the clients.
In her spare time, Judy spends time with her husband and sons. They enjoy camping, hiking, time at the lake and movies.
p: 780-475-0959 ext 155
Susan brings a friendly, positive attitude and years of experience to the Armour team. She began with Armour Insurance in 2013 and returned in 2021. Her favourite part of her job is helping clients understand their renewals, and ensuring they have the best possible coverage. She likes that her job allows her to meet so many great people – both clients and coworkers. In her spare time, she can be found with her children and husband, going for hikes, and painting.
p: 780-475-0959 ext 171
Lee-Ann started at Armour in August 2020 and has been in the insurance industry for over 25 years! As a Commercial Lines Account Manager, Lee-Ann reviews commercial insurance renewals to ensure every one of our customers receives the best coverage at the most competitive price. Her favourite thing about Armour is the people, and that everyone is committed to helping one another. In her spare time, she enjoys spending time with friends and family, traveling, gardening, and reading.
p: 780-475-0959 ext 168
p: 780-475-0959 ext 181
p: 780-475-0959 ext 182
Originally from sunny Jamaica, Kerishea is always the life of the party. She loves to meet new people and as a Personal Lines Broker she gets to do this daily. She recently won the Armour award for teamwork and infects everyone in the office with her positive energy.
Kerishea has been working with Armour Insurance since 2013 and loves to go shopping in her spare time.
p: 780-475-0959 ext 128
Amanda Smith began working with Armour in March 2021, and has been in the industry for 10 years. She’s motivated by knowing she can make someone’s day better, and help them feel secure, protected, and that they fully understand their coverages! In her spare time, she enjoys cheering her daughter on at dance competitions, and spending time with family and friends.
p: 780-475-0959 ext 175
Brittany has been in the insurance industry since 2013, and started at Armour in March 2021. Her favourite thing about the industry is the diversity of people that she gets to interact with, and Armour’s supportive team environment. Her family is her greatest motivation, and she loves getting outdoors and exploring new places!
p: 780-475-0959 ext 176
Keva began working with Armour in March 2021. She started off in the industry as a Motor License Issuer, then Auto Insurance Broker in Saskatchewan before moving to Alberta in early 2021. She enjoys interacting with her clients, and the constant change that insurance brings to her work. In her spare time, she loves going to the lake, and spending time with family, friends, and her puppy, Nyx.
p: 780-475-0959 ext 174
Nataliya began working with Armour in early 2021 and has been in the industry for over 5 years. She enjoys that every day brings something new, and the thanks and appreciation she receives from clients. She thrives in Armour’s teamwork atmosphere and is always willing to offer a helping hand. Outside work, Nataliya loves being outdoors – she goes snowboarding and skiing in the mountains whenever she gets a chance, as well as tobogganing or skating in town with her daughter. In the summer, she goes camping and hiking.
p: 780-475-0959 ext 173
p: 780-475-0959 ext 180
Rowena started at Armour in 2019. She loves helping people find the best insurance coverages at a competitive price. She enjoys the fact that each day at Armour is different and that she gets to meet new people and encounter new experiences.
When not at work, Rowena loves spending time with her kids, especially when they can travel to new places.
p: 780-475-0959 ext 136
Lana started her career in the insurance industry in 2010 at Armour and has been an integral part of the company ever since. Her attention to detail and ability to stay organised helps keep the company running smoothly and on schedule.
Outside of the office, Lana enjoys spending time with her husband and two beautiful children.
p: 780-475-0959 ext 135
Kerry’s role is to assist Finance and support the Reception team. She thinks the team at Armour is fabulous – friendly, dedicated … a real team environment. She is happy to work for a company that recognizes the importance of family and personal time. She really enjoys the culture that Armour has created within the company and truly enjoys showing up for work each morning with a huge smile.
She loves photography and takes her camera just about everywhere. She also enjoys walking her dogs, playing racquetball, reading, learning new things and meeting new people.
p: 780-475-0959 ext 157
Being new to the industry can be an asset when communication is your top priority. Starting in the first month of 2021, Gina brings fresh eyes to our marketing and communications. She uses her experience of publishing numerous books and articles to help ensure that our materials are easily understood by whoever reads them.
Gina has traveled to 28 countries and counting. Some of her favourite past times are biking in Edmonton’s river valley, yoga, and spending time with her cat.
p: 780-475-0959 ext 179
Bonita has been in our Sherwood Park office since 2018 and likes how there is always something new to learn with insurance. Her favorite part of the job is getting to know her clients and coworkers.
Bonita loves to garden, woodworking and making crafts.
p: 780-417-2848 ext 159
Willem began his insurance journey (and his life journey) in beautiful New Zealand! He started with Armour in 2020 on our Personal Lines Team, and since then has taken on the role of Commercial Lines Insurance Broker, ensuring Armour clients' businesses are protected from the unforeseen so they can focus on their business, and not uncertainty. When he’s not at work, Willem can be found spending his time outdoors – he loves to go camping, biking, and hiking with his family.
p: 403-327-4014 ext 419
Desi has been part of the Lethbridge team since 2014. Her favorite things about insurance are the new and interesting challenges she solves each day and being able to build relationships with her clients and provide them with peace of mind. She is also passionate about her team, who are like a second family to her.
When not at work, Desi enjoys spending time with her family, taking her child to experience new and exciting things, reading and her pets.
p: 403-327-4014 ext 410
Linda has been with Armour since 2003. Her favorite part of the job is her coworkers. She likes helping her clients obtain appropriate coverage at a fair price.
In her spare time, Linda runs and spends time with her granddaughter - which sometimes can go hand in hand!
p: 403-327-4014 ext 404
p: 403-327-4014 ext 421
Amanda has over a decade of experience in the insurance industry. It is an industry where she is constantly learning as policies and guidelines are always changing – it’s never boring! She has been with the Armour team since 2016 and enjoys her fun team and her clients.
In her spare time, Amanda enjoys hanging out with her husband and son. They enjoy camping, quadding, fishing and spending time outdoors.
p: 403-327-4014 ext 412
With a wealth of knowledge and experience in the insurance industry, Valerie works behind the scenes supporting Armour as a Policy Administrator.
A loving grandmother to her three granddaughters, Valerie enjoys camping, quadding and golfing with her family.
Felicity has been in our Lethbridge office since 2016 and is a member of our processing team. She likens insurance to being on a roller coaster ride: always changing, fast and slow with highs and lows and turns when you don’t expect them – it’s fun!
Felicity enjoys both running and travel and when she can, she mixes the two together. She loves being a mom and spending time with her family trying new things and experiences.
p: 403-327-4014 ext 413
Erin joined team Armour Insurance in 2016. Erin works to support Armour as a Portal Entry Clerk. Her favorite part of her job is the people she works with.
In her spare time, Erin loves to be outside hunting and fishing.
p: 403-327-4014 ext 416
Colleen is the first person of contact when clients call us or walk in the door at our Lethbridge office. She’s here to help clients with whatever they need to start their journey with Armour! Colleen started with Armour in late 2020, and has enjoyed the industry’s consistent changes and being kept on her feet. In her spare time, she’s a huge music lover of all kinds, and a big concert goer! She also enjoys running and heavy lifting.
p: 403-327-4014 ext 401
Originally from beautiful Nova Scotia, Jennah has been working at Armour since 2013. Greeting each client with that famous east coast hospitality Jennah loves to help people navigate the ever-changing world of insurance by being there to help and support her clients.
When the weather is nice you can find Jennah out on the water in a canoe or kayak.
p: 780-875-8833 ext 904
When not cheering for her kids at their hockey games, Jen works as a personal lines broker helping people to better understand their insurance options. Before joining Armour in 2016, Jen worked for Alberta Motor Vehicle Registries and in 2018 she obtained her CIAIB certification.
In her spare time Jen likes to cook and enjoys the outdoors.
Corey started with Armour at the beginning of 2021 and has fit right into the team. She enjoys data entry, taking on new business, and knowing she’s helping people save money! Her favourite thing about insurance is that it’s so interesting – she’s always learning something new and is kept on her toes. In her spare time, she loves anything artsy or outdoorsy.
p: 780-875-8833 ext 921
Cassandra has been in the insurance industry since 2013 – she began with a small brokerage and loved every minute of it! She started with Armour at our Lloydminster office in 2021. Her favourite thing about insurance is connecting clients with proper coverage though education & advice, and the variety she finds in her work. In her spare time, she enjoys spending time with her family and is passionate about food. She loves to cook and doesn’t think there’s anything better than spending 6+ hours making marinara on a Sunday!
p: 780-875-8833 ext 922
p: 780-875-8833 ext 923
p: 780-875-8833 ext 924
Cindy joined Armour in 2019 and enjoys the challenges of being in an ever-changing industry and working with a great bunch of people she gets to call co-workers. She likes the culture at Armour and the recognition of the importance of work/life balance.
Cindy, together with her spouse, is passionate about competing in the KCBS (Kansas City Barbecue Society) which is southern-style low and slow smoking brisket, pork shoulder, ribs and chicken. They are hoping to add to their collection of Grand Championship awards. She enjoys attending events in their food truck, serving people great BBQ food, and of course spending time with their fur babies.
Allise joined the Sherwood Park Armour office in 2019. She gets satisfaction in helping her clients obtain piece of mind so that they can enjoy the bigger things in life. She loves to see clients happy when they leave, knowing that they have found the best policy for them and are confident in Allise’s commitment to help service their future insurance needs. Referrals are her biggest compliment!
Allise is an outdoor enthusiast. She enjoys skiing and skating in the winter and biking and hiking in the summer. She loves being a mom and spending lots of time with her husband and daughter.
p: 780-417-2848 ext 206
Robin joined Armour in 2018. She likes getting to know her clients and building relationships with them. She is passionate about saving people money and helping people.
In her down time, Robin spends time with her family. She is frequently found watching her kids at their sportings events and also enjoys playing golf, reading and skiing.
p: 780-417-2848 ext 208