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Armour Insurance Day-Off Raffle Proceeds Support CMHA's Crisis Diversion Distress Line

Apr 6, 2021 3:00:00 PM

Who doesn't love a day off?!

We at Armour Insurance know how valuable a day off can be, which is why we created the day off raffle! Every year, Armour Insurance sells day off raffle tickets to our staff for $2 each, and offers a total of 12 days off throughout the year. The Armour Team draws someone's ticket each month, and that person gets a day off.

FOR a Good Cause

At the end of the year, Armour likes to support its communities by choosing a local cause and donating the raffle's proceeds. This year, Armour has decided to donate the money to the Canadian Mental Health Association for their Crisis Diversion Distress Line. Armour raised $450 through its day off raffle and decided to match the donation and top it up to $1,000.

crisis line pic-1

Founded in 1918, CMHA is the most established, most extensive mental health organization in Canada. They provide advocacy, programs, and resources to help prevent mental health problems and illnesses, support recovery and resilience, and enable Canadians to thrive. CMHA has established a presence in over 330 communities across the nation.

This year more than ever, supporting such a cause is so important. The distress line has seen not only an increase in calls over the past year, but an increase in complexity. We at Armour know the importance of mental health as it relates to every aspect of our well-being, and Armour Insurance is passionate about protecting the well-being of Canadians.


According to CMHA's website, “suicide may seem like the only way to deal with difficult feelings or situations” for some. 2020 was a year of difficult situations for many, so we are proud to support this worthwhile organization that helps individuals navigate through these very challenging times.

If you are looking for mental health resources, or simply looking for more information about the Canadian Mental Health Association, you can visit cmha.ca. If you would also like to donate to the CMHA, please visit their donation page.

Gina Schopfer

Written by Gina Schopfer

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